Click the section below to view a list of frequently asked questions about OnePitch and the user profile.
What is OnePitch?
OnePitch is the PR industry’s first pitch platform that matches pitches to journalists’ articles using AI and natural language processing.
How does OnePitch exactly work?
Publicists create a pitch through their profile and receive a list of Pitch Scores related to journalists most relevant and likely to cover the pitch being shared. Pitches loaded by publicists have a simple submissions format and include a pitch title, brand and hyperlink, what the pitch is, and why it’s important.
What are OnePitch Scores?
OnePitch Scores analyzes thousands of data points to uncover the journalists most likely to write about your pitch. Once a pitch is created, click Find Best Matches to receive a list of journalists along with a pitch score. You can also view the relevant articles the journalist has written that were analyzed to identify the Pitch Score for each journalist listed.
Does OnePitch provide a media database?
Yes, however, this media database is different from a traditional database in the sense that you no longer have to search for key terms and guess whether or not the journalist is a good fit for your pitch. Submit your pitch and receive a list of relevant journalists. That’s it.
How do I create a media list on OnePitch?
Easy. Once you create a pitch and receive your list of Pitch Scores, simply click the add button on the right of each journalist to add them to a media list. You can give the list a title and save it to your profile to view at a later time. You can also download the list to an excel file.
Can I email or pitch journalists on OnePitch?
Yes! You can send emails to journalists from the Pitch Scores page, the Media List page, as well as the General Recommender located on your profile Dashboard.
Can I view the emails I've sent to journalists through OnePitch?
You can view each email you've sent on the Pitches Sent page located beneath the Pitches Submitted page on the side navigation menu.
What is the General Recommender?
This tool analyzes the pitches submitted by each user and in turn, recommends which journalists closely match the context and topics pitches. Each user must submit at least 3 pitches to receive their journalist recommendations.
Can I access OnePitch on a mobile app?
Sorry but not yet. We’re sticking strictly to a web app for now, but you can access OnePitch through a mobile browser or on a tablet.
What if I need more help?
This is the best thing EVER. How can I tell others?
Sign up and obtain your shareable referral link within your profile. Click the link to share it with your colleagues and network connections so they can take advantage of OnePitch.
Our vision statement
We believe in simplicity: That’s why we designed a tool that delivers a precise media list for each pitch you submit. We believe in the power of the press: Progress in modern society happens when press is free and robust. That’s why we support the community of journalists. We believe in NOT wasting time: Ain’t nobody got time for that. That’s why our tool matches precisely what journalists and publicists need from each other.
How do I enter the monthly referral sweepstakes?
Where can I find my unique referral link?
What the heck do I win?
The winner of the monthly sweepstakes will win a cash prize of $100 delivered via check, PayPal, or Venmo. Yeah, we’re totally serious. So get to referring!
When does the sweepstakes begin?
We start accepting sweepstakes entries on the first day of each month starting at 12am PST. Remember: this is a monthly thing!
When does the sweepstakes end?
The sweepstakes ends on the last day of each month at 11:59pm PST. If you don’t win in May, who knows, you could win in June!
How is the winner chosen?
Winners are selected at random on the second day of the following month. For example, if you’ve won the February sweepstakes, then you’ll be notified on March 2nd.
How do I claim my prize?
Winners are notified on the second day of the month when the initial selection is made and are sent a reminder within 5 days of the first notification. If a winner fails to claim their prize within 7 days of the initial notification, the prize may be forfeited and an alternate winner selected.
How does OnePitch benefit me?
OnePitch saves you time and energy spent conducting research, scouring media databases, building media lists, pitching media AND following-up, and typically never even receiving a “yes” or “no.” With OnePitch, you can upload a pitch, receive a list of relevant journalists most likely to cover your news and start pitching them immediately.
Why is there 1 bullet to explain WHAT my pitch is about?
Explain WHAT it is you’re pitching. Media don’t want to read a novel, nor do they like your fUnky Formatting. Give it your best shot.
How come I only have up to 3 bullets to explain WHY my pitch is important?
You’re required to fill in at least one bullet and no more than three. Trust us, you’ll grow to appreciate this format as will your BFF media contacts.
Can I submit a press release?
Yes, you can upload press releases and any documentation you'd like to analyze by using our file upload template. Make sure you use a doc.x file and limited the file size to 20 mb.
What if I want to format my own pitch?
Easy. Use our text form which allows you to input the pitch how you prefer and still receive your list of journalist Pitch Scores.
My pitch has been created. Now what?
Click Find Best Matches at the bottom of the page to generate a list of journalists, articles analyzed, tags, and Pitch Scores. From there you can filter your list using keywords, tags which relate to the journalist's articles and your pitch, as well as outlets you'd like to see in your Pitch Scores list.
Can I view the journalist’s name or contact info?
Yep, you sure can! Although, some journalists don’t share this information publicly. If you don’t see an email or Twitter handle it’s because the journalist has not shared this information publicly.
Can I reanalyze my Pitch Scores after I submit a pitch?
Yes, in fact, we recommend doing this for every pitch you submit. The reason being journalists write articles every day and our technology updates daily meaning you might have different matches the second or third time around.
Can I filter my list of Pitch Scores?
You can filter your list of Pitch Scores by keyword, tags, and outlets allowing you to refine your results and/or expand them to find additional journalists.
Can I download my list of Pitch Scores?
Scroll to the bottom of the page and click Download List to download a file of all the journalist information you see on the pitch scores page.
Can I edit my pitch after it’s been sent?
Yes, on the Pitch Scores page navigate to the upper right corner and click Edit Pitch to update any of the information input into the blank text fields.
Can I add journalists to a media list?
Yes! You can create media lists and add journalists to existing ones on the Pitch Scores page. Click the icon on the right hand side and fill out the text field or start typing to pull up your existing lists.
Can I download my media list?
Find the Download Media List button at the bottom of the page and click to export a file including all the information you see on the media list page.
Where do I view journalists I've added to a media list?
Click Lists on your profile naviation menu to view each media list you have created. Click the title of the media list to display all the journalists you've added including their contact details and articles.
Can I track which journalists I've added to a media list or contacted already?
Yes, on the Pitch Scores page as well as the Media Lists page you can view individual media lists you've added journalists to as well as any emails you've sent to each individual journalist.
How can I track my outreach to journalists through OnePitch?
Easy. We'll help you track outreach on your Media Lists page as well as the Pitches Sent page. Each contact includes a few checkboxes like contacted, responded to, and published. We'll automatically check the first two for you!
How do I update my profile info including password, email, agency/company, or title?
Easy. Head to your profile and click "Edit Profile" on your side navigation menu.
How can I invite my co-workers, other PR professionals, friends or Aunt Jane to join?
Head to your Profile Dashboard and click "Referral Link" on your side navigation menu to find your shareable referral link.