SIOW Case Study
How an independent organization in a niche industry secured interest
from relevant journalists about their newest report.
About This Study
Special Initiative on Offshore Wind (SIOW) is an independent organization that promotes the responsible and sustainable deployment of offshore wind in the U.S. Being in a niche industry, finding journalists to cover their news was a challenge.
Bridgette Borst Ombres is the Principal at The Commsultant and handles the PR efforts for SIOW. With over 15 years of PR experience, here’s what she had to say about using OnePitch for her PR efforts:
“OnePitch is the next-generation AI for PR pros. This is the right software. It's free, easy and fast and if you don't plug it into your media outreach strategy, you could miss out on key earned media opportunities.”
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