“Coffee with a Journalist” features candid conversations with top tier editors, reporters, and journalists who share their publicist pet peeves, pitching best practices, outlook on the future of journalism, and more.
Mohana Ravindranath has been a reporter for Politico since 2017 and currently covers and tracks evolving stories within HealthTech, data privacy, algorithms, and the digital divide. Prior to 2017, Mohana worked for notable news outlets such as The Washington Post, Business Insider, and The Daily Pennsylvanian. Mohana tells us more about her “chaotic” inbox filled with over 50,000 emails, how she separates “buzz” from real news, the complexity of covering the eHealth industry, her role as a reporter, and more.
On today’s show, we’re joined by David Jeans, a tech reporter for Forbes Magazine. He joined the publication in March of 2020. His previous experience includes covering WeWork, real estate tech startups, and commercial real estate for The Real Deal. David tells us more about how he responds to pitches (or lack thereof), where the best stories tend to come from and how to catch his attention with an exclusive, one of his favorite books, and more.
Today on the show, we’re chatting with Jennifer Ortakales Dawkins. Jennifer is an entrepreneur and small business reporter for Business Insider. She joined the publication in 2018 and prior to then, she was a blogger, social media coordinator, stylist, makeup artist, and freelance writer. Jennifer tells us about how she prioritizes her daily schedule, what she looks for most in a pitch, how important pitch subject lines are, the types of pieces she tends to write, and more.
On today’s show, we’re joined by Julia Boorstin, a senior media & entertainment correspondent for CNBC. Julia joined CNBC in 2006 as an on-air correspondent and previously reported for Fortune Magazine. Today, Julia shares about the 100s of emails she received per day as a broadcast reporter, her preference for the type of pitches she wants to receive, how and why she started the Disruptor 50 list, how different it is pitching a broadcast reporter versus a digital reporter, the specific types of stories CNBC covers, and more.
Maya Shwayder joins us on the show today. Maya is a freelance writer and most recently was a privacy and tech reporter for Digital Trends. She has extensive experience reporting from various locations including New York, Berlin, Washington D.C., and Boston. On the episode today, Maya tells us about her recent gig at Digital Trends, how long she spends reviewing pitches that she also places into one of two categories, a recent pitch subject line that caught her attention and why, and lots more.
We’re joined by Aaron Pressman on today’s show. Aaron is a senior technology writer for Fortune magazine and the co-author of Data Sheet - a daily newsletter covering tech news. Aaron joined Fortune in March of 2016 and previously reported for Yahoo!, Bloomberg, and Reuters. On the show today, Aaron tells us more about his newsletter, “the Data Sheet,” his latest coverage surrounding 5G, the ways a perfect pitch can be crafted for his writing interests, and more.
“I speak from the perspective of someone who was a guest on this lively show. Beck Bamberger does a great job of setting a relaxed tone that produces an entertaining and informative conversation that makes a download worth the time for the listeners, particularly for public relations professionals. I recommend giving it a whirl”
“PR pros - if you aren’t listening to this podcast you need to! Each week this podcast goes behind the scenes with well known journalists and gives you insight into what they are working on, tips for pitching, what they do and don’t like. You sometimes learn personal info which you can leverage in your pitches. We all know that cutting through the weeds and getting a reporters attention is getting harder and harder but this podcast gives you the tools to get a reporter to respond and get your client the coverage they want!!!! Make sure you add this to your list of favorites.”
“I have listened to several episodes of this podcast and have found them extremely valuable.
The journalists on the show share tips about what they look for in pitches, the dynamics of their
team/outlets, how they compile their stories, and what their thoughts are on the changing
All PR pros should be listening to this podcast! It’s been so helpful. ”