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What Inspired You to Work in PR?

What Inspired You To Work In PR?

We often talk about what it takes to be successful in public relations once you are in the industry. But how exactly do you know it is an industry you want to enter? If one thing is certain, there is no one path to anything in life. In a previous blog, we talked with journalists about how they broke into the journalism space. The road to public relations is no different. Public relations is all about connecting people, building relationships, and telling stories. OnePitch Chief Operating Officer, Jered Martin, took to Twitter to see how PR pros found their way to their roles. He asked:

Here is what some had to say:

When asked as a child what they wanted to be when they grew up, it is no surprise that no one said, “I want to work in PR!” Though some get an education in public relations, oftentimes PR finds the person. Both Dorothy Crenshaw and Janne Virtanen discovered PR by happenstance. They say: 

Similarly, many discovered their interest in public relations after working adjacent to the PR scene. For OnePitch alum Cassie Gonzales, it was actually her role as a Community and Brand Manager at OnePitch that introduced her to the PR space. She said:

Likewise, Caroline Eardley was introduced to public relations and discovered her love for it on her path toward journalism. She notes:

Many PR professionals’ responses were not about storybook, straightforward paths. A majority of those who responded listed, not direct aspirations to work in this specific industry, but specific qualities that the PR space fulfills and embodies. One of those qualities was beautifully stated by Stuart Bruce. 

Unlike other spaces, the PR world allows you to dive into countless industries and conversations with nearly anyone about anything! Many also noted PR as a space that is perfect for those who love to connect with various individuals from all walks of life.

No matter how you go into the industry, once you catch the public relations bug, it can be hard to shake off. Working in public relations boils down to people’s passion to thrive in dynamic environments that connect, tell stories, and evolve conversations. If it was not worth it, why else would PR professionals put up with those hectic days, long nights, or random crisis-management waves? PR is a space where people’s stories are what matter.


Working in public relations, every day is a new opportunity to build a relationship and advance important stories forward. Most times, media pitches are the backbone of these interactions. Head to Your Complete Guide to Pitching the Media to understand the fundamentals of pitching, tips on media pitch essentials, and A1 examples to reference along the way. Step up your pitch game today!

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Mathew Cruz

Mathew started at OnePitch in January of 2020 as a Marketing Apprentice. He currently serves as the SEO & Content Marketing Specialist handling content creation from social media to the OnePitch blog. Mathew studied Integrated Marketing Communications at San Diego State University. In his free time, he loves creating art, visiting museums, and traveling.

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