3 B2C Journalists on Pitching
Journalists who write about business-to-consumer (B2C) stories have an important role. They are tasked with the job of informing consumers…
5 Journalists to Follow on Twitter: B2C Edition
Every day, we receive breaking news about companies and their impact on the world. From the release of the latest…
Coffee with a Journalist: Heather Somerville, WSJ
This episode of Coffee with a Journalist is joined by Heather Somerville of The Wall Street Journal. At The Wall…
The 7 Types of Public Relations
Public relations complements an organization’s marketing efforts and is an effective way to build on marketing strategies to create a…
5 Noteworthy Quotes About Public Relations
Time flies, but good quotes never die. It is hard to believe it has been almost a whole year since…
Coffee with a Journalist: Alejandro de la Garza, TIME
This episode of Coffee with a Journalist, host, Beck Bamberger, is joined by Alejandro de la Garza of TIME. At…
4 Elements to Perfecting PR Account Management
When PR newbies enter the workforce, we expect they have learned the basics of journalism, how to write a press…
The Importance of a PR Pitch Template
Whether you want to admit it or not, using templates is an easy way to capture all the important details…
Christine Hall, Crunchbase News
“I would say maybe like 60% [of stories] come from a pitch and 40% come from just networking with company…
Coffee with a Journalist: David Carnoy, CNET
On this episode of the Coffee with a Journalist podcast, host, Beck Bamberger, is joined by David Carnoy, executive editor…
What is Public Relations and Why Does it Matter?
While most businesses are familiar with what public relations is, they often confuse it with advertising. The true meaning remains…
5 Media Relations Trends for 2021
We have long been advocates for PR pros in their media relations efforts. At the end of 2020, OnePitch COO,…
Coffee with a Journalist: Brit Morse, Inc.
In this episode, Inc.’s Brit Morse joins the Coffee with a Journalist podcast hosted by Beck Bamberger. At Inc., Brit…
Your Essential Guide to Public Relations
Public relations is a profession that is spoken about widely but not fully understood. Often when you hear someone works…
5 Journalists to Follow on Twitter: Startup Edition
From rag-tag teams started in garages to the unicorns redefining industries, startups have long been the rockstars of the business…
Coffee with a Journalist: Dom Nicastro, CMSWire
On this episode of Coffee with a Journalist, CMSWire’s Dom Nicastro joins host, Beck Bamberger, talk about his role, beats,…
Katharine Schwab, Fast Company
"I think hearing directly from people whose lives have been impacted by technology can be a really powerful way to…
PR 101: 10 Tips for Writing a Press Release
How many press releases do people write every day worldwide? Thousands. How many of these press releases get approved and…