Our newest tool on OnePitch is designed to help professionals write, format, and present pitches in the most optimal way. The Pitch Checker, available on OnePitch, analyzes text input into the pitch form and notifies users about areas for improvement from the subject line to the what and why bullets.
To view the Pitch Checker, head to the create page and make sure to fill out the pitch form. To learn more about how OnePitch Scores works, see this blog which covers the few steps it takes to submit a pitch and receive your list of journalist Pitch Scores.
Pitch Checker on OnePitch
1.) Find the pitches menu and click create to write, or paste, your pitch into the pitch form.
2.) Once you’ve added text into the subject line, company field, URL field, the WHAT bullet, and the first WHY bullet the Pitch Checker will display on the right-hand side of the page.
3.) The Pitch Checker will display messages on how to improve the written information within the pitch such as adding additional words to the subject line, including the company name within the WHAT and/or WHY bullets, as well as the contextual link between the subject line and the WHAT and WHY bullets. In total, there are 10 checks along with unique messages for each check that will display on the side of the create page.
4.) Messages that include a yellow warning sign mean you should revise your pitch and update the information within the specific field. Messages that include a green checkmark mean the information has been input correctly and follows best practices outlined by journalists and industry professionals.
5.) After reviewing the pitch and receiving all 10 green checkmarks, click Find Best Matches to generate your list of Pitch Scores.
Stay tuned for more OnePitch product updates coming soon!