10 Ways Digital Media Has Changed Public Relations
Public relations dates back to the 1900s and has always been at the forefront of change. Public relations professionals need…
5 Ways to Prove the Value of PR to Clients or Executives
PR is one of the few departments that still have a tough time quantifying results. Executives or clients might ask,…
8 Benefits Of Incorporating Social Media Into Your Public Relations Strategy
Public relations management is a rather dynamic field that keeps evolving with time. While many trends have come and gone,…
How to Create an Effective Media List
Most PR professionals know the importance of creating a targeted media list and why it’s vital for the success of…
5 PR Strategies to Boost Your E-Commerce Business
When building a growing e-commerce business, don’t forget the power of public relations. A proper PR strategy has the potential…
5 Tips for Creating an Effective Public Relations Strategy
In the world of non-stop media, public relations (PR) is important to help the brand maintain a positive public image.…
17 Signs You Work in Public Relations
Working in public relations can be a wild ride. From dealing with various types of clients to interacting with numerous…
The 7 Types of Public Relations
Public relations complements an organization’s marketing efforts and is an effective way to build on marketing strategies to create a…
5 Noteworthy Quotes About Public Relations
Time flies, but good quotes never die. It is hard to believe it has been almost a whole year since…
4 Elements to Perfecting PR Account Management
When PR newbies enter the workforce, we expect they have learned the basics of journalism, how to write a press…
The Importance of a PR Pitch Template
Whether you want to admit it or not, using templates is an easy way to capture all the important details…
What is Public Relations and Why Does it Matter?
While most businesses are familiar with what public relations is, they often confuse it with advertising. The true meaning remains…
Your Essential Guide to Public Relations
Public relations is a profession that is spoken about widely but not fully understood. Often when you hear someone works…
PR 101: 10 Tips for Writing a Press Release
How many press releases do people write every day worldwide? Thousands. How many of these press releases get approved and…
5 Public Relations Trends & Predictions for 2021
PR trends and predictions for 2021 are beginning to emerge as corporate management teams try to plan their way forward…
How to Send a Follow-Up to a Media Pitch
We’ve talked a LOT about what to do before and while writing your media pitch. After all, we provide you…
6 Examples of Successful Media Pitches
For most PR professionals, the term #PRfail is all too common. And, if you’re not a PR pro but you…
5 Elements Every Media Pitch Should Include
Hi PR Peeps! In honor of our recently released - and super awesome - guide to pitching the media, we’re talking about…
How To Use OnePitch Media Lists
Today, we’re launching a new update to OnePitch Scores which allows you to create media lists directly from your profile…
PR 101: 3 Tactics for Leveraging Podcasts for Public Relations
Since its advent in 2004, podcasting has been steadily growing in popularity. In fact, Edison Research and Triton Digital found…