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5 Journalists to Follow on Twitter: PR Edition

5 Journalists To Follow On Twitter: PR Edition

The world of PR journalism is anything but easy. In this world of hyper-connectivity and increased competition, the public relations maintained by a brand or an organization hold the key to its continued success.

Thus, the journalists who hold a mirror to the top names of this field, along with helping them spread the brand message far and wide, are the ones to reckon with. And given below is a brief account of five of such journalists who have made all the right noises in the arena of PR journalism.

Betsy Kim, PRWeek US

What does she tweet about:

PR Communications and media coverage on law

Why we follow:

Betsy Kim is a Senior Reporter with PRWeekUS and has 24 years of work experience in the PR and communication space. Having started her career as a practicing advocate, she primarily covers law and how it impacts the life of the average Joe. Her writing reflects her full-of-life personality, and she tweets about anything that catches her fancy. Her recent tweet series on 100 Reasons to <heart> NY showcases her love for various things in life – from art to food and celebrities!

Kim has taken many offices over the 24 plus years of her working career as a Journalist, Head of PR and Communications at leading Law firms, and an Adjunct Assistant Professor at Queens College. She is the one to follow for all the updates in the legal space and for her fun take on life in New York.


Sean Czarnecki, Insider

What does he tweet about:

PR Communications, and Media, Arts

Why we follow:

Sean Czarnecki works as a Senior Reporter at Insider. After working with eminent names in the PR and Marketing Communications space like PRWeek, and several newspapers like Hobbs News-Sun and the Michigan Daily, Sean now focuses on anything significant in the news space. He is big into the arts and culture segments, and dribbles with the city beat at Business Insider.

Czarnecki brings his fresh take on new items and often creates a buzz for brands when they need it the most. In short, if there’s something worth talking about, you will find a tweet and media coverage from Sean Czarnecki. Hit the follow button on Sean’s Twitter handle if you are looking for some great PR pieces on arts, culture, or city life.


Ted Kitterman, PR Daily

What does he tweet about:

Business and Finance, PR Communications, News and Media

Why we follow:

Ted Kitterman is an Editor for PR Daily, one of the two subsidiaries under Ragan Communications. As part of the dynamic team of PR personnel and contributors at Ragan, his tweets cover a bit of everything, from finance to social media and everything in between.

Kitterman talks about the various aspects of a PR professional’s daily life via insightful PR pieces and quirky memes. Through his dedicated hashtag #Raganchat, Ted regularly communicates with followers to give voice to the brand’s online personality.

Much like the topics he covers, his personal interests also vary greatly. A resourceful PR personnel by the day, Ted is an actor/musician of equal stature in his free time. If you want the learn how to write data-driven PR content in Business, this is the right pick for you.


Jon Gingerich, O’Dwyer’s

What does he tweet about:

PR, media, politics

Why we follow:

Jon Gingerich is the senior editor or O’Dwyer’s monthly magazine. He also teaches creative writing at the Gotham Writer’s Workshop in New York City. Previously, he was a reporter for a daily and weekly newspaper based in Columbus, OH.

His main focus is writing and between being editor and professor he has a breadth of knowledge in PR, communications, and public affairs. He posts daily on Twitter about recent articles he’s published from O’Dwyer’s many of which have an emphasis on the current and former administrations. His timeline is full of helpful insights for PR pros and his 16-year tenure at O’Dwyer’s proves he’s a journalist worth following if you want up-to-date news from the publication and industry in general.


Seth Arenstein, PRNews

What does he tweet about:

PR Communications, Social Media Marketing, La

Why we follow:

Seth Arenstein is a Senior Editorial Advisor at PRNews and covers everything related to PR. With over two decades worth of journalism to fall back on, Seth is a one-person army when it comes to advising brands on their PR outreach strategies. In this long and fruitful stint as a journalist, he covered varied topics ranging from defense, TV, media, medicine, law, etc. All those connections and industry knowledge is what make him such a sought-after PR personnel today. Want an expert’s view on PR Communications? Seth Arenstein is a must-follow profile for you.




Make sure to follow all of our top picks on Twitter to gain fundamental insights into the world of brands, PR, and more. Those 280 characters don’t seem enough, right? 

Listen to our weekly podcast, Coffee with a Journalist, and hear us talk to the top names in the industry. You wouldn’t want to miss it!

Jered Martin

Jered is the co-founder, COO and support manager at OnePitch. He handles operations for OnePitch; along with strategy, support, business development and hiring. He studied Communications with an emphasis in marketing at Cal State University Long Beach. In his free time, he enjoys surfing, eating cheap street food, cooking, and exploring the outdoors.

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