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17 Signs You Work in Public Relations

17 Signs You Work In Public Relations

Working in public relations can be a wild ride. From dealing with various types of clients to interacting with numerous journalists and media outlets, no two days are the same. Our Co-Founder and COO, Jered Martin, took to Twitter to connect with PR professionals to talk about their roles. We were amazed by the fantastic responses. Additionally, we enjoyed the communal conversation that this sparked between fellow PR professionals. See what Twitter’s PR professionals had to say about their roles in this dynamic and crazy industry in response to Jered’s tweet:

Let’s dive into the 17 signs you work in public relations:

Working in the Industry

Starting off, many of the responses centered around the constant adaptability PR professionals need to have. Whether it be juggling different clients’ needs or maneuvering through today’s crazy news cycle, PR pros are always on their toes ready to interpret, adjust, and execute.

Working with Clients

Agency life is always a dynamic business. PR pros are no stranger to maneuvering the various needs of their client. These PR pros shared their feelings that we all can relate to around managing client relationships and expectations:

Additionally, working on behalf of your client often requires you to make efforts in establishing them as a thought leader. Whether you are writing content about them or pitching them to the media as sources, PR professionals learn quickly how to familiarize themselves with their clients’ industries to successfully communicate and land coverage.

Working with the Media

We can’t talk PR without talking about media relations. From fostering relationships with journalists to managing the waves of pitch rejections, it’s necessary to develop a resilient attitude and low ego.

And not only are you pitching writers, but you’re also the one writing, editing, and…editing some more.

Honorable Mentions

In addition to our 17 signs, we wanted to include these bonus tweets just had to be mentioned because they are just so true.

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If you’re someone who loves getting the behind-the-scenes scoop on journalists, be sure to subscribe to our Coffee with a Journalist podcast. Each week, we are joined by journalists from your favorite media outlets to discuss their work, how they manage pitches, and their answers to our audience-submitted questions. For a taste and listen to our full episode with Alejandro de la Garza of TIME

To stay in the loop on our latest tips, insights, and resources on all things PR, don’t forget to follow us on Twitter. 

Mathew Cruz

Mathew started at OnePitch in January of 2020 as a Marketing Apprentice. He currently serves as the SEO & Content Marketing Specialist handling content creation from social media to the OnePitch blog. Mathew studied Integrated Marketing Communications at San Diego State University. In his free time, he loves creating art, visiting museums, and traveling.

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