Brian Kato’s passion for marketing stems from his love of problem-solving. After earning his degree in Business Administration from Colorado State University with a modest 3.98 GPA, Brian applied his skills to help others. Seeing the importance of a company’s…
Covid-19 is dominating the news headlines right now. Rightly so. Thousands have died – and it’s clear we’re in the beginning of a health crisis with the frightening potential to get much, much worse. And predictably, tech publicists are trying…
Krystal Covington is much more than just a killer communications strategist. In addition to her skills in media relations, influencer and content marketing, and business growth strategy, Krystal is also the CEO and Founder of “Women of Denver,” a program…
With Emtech 2020, the annual conference highlighting the latest developments and innovations in Artificial Intelligence (AI) hosted by MIT Technology Review Magazine, just around the corner, we thought we would take this month’s 5 Journalists blog to feature some of…
As February comes to a close, we bring you another “10 Questions” blog with another great journalist Greg Nibler of Digital Trends. Greg is a live anchor for Digital Trends Live as well as a host for Digital Trends’ other…
Claire Topalian’s passion to help others discover, refine, and connect their voices to larger communities is at the root of her work. With a foundation in storytelling, earning a degree fro Gonzaga University in English with a poetry emphasis, understanding…
Have you ever drafted the perfect pitch for the ideal top-tier journalist and never received a response or began the dialogue only for the conversation to drop off and not land? We have all been there. Pitching efforts to top-tier…
Twitter is an excellent platform for journalists to express their own opinions, interests, and perspectives. In fact, journalists are the most active group of users on Twitter, and you are left to try to navigate it all by yourself. Cut…
Allyson Markey is the CEO of Forum Public Relations. Follow them on twitter @theforumpr. Allyson Markey is dedicated to helping your business thrive; however, it didn’t always start that way. With an academic background in geology, Allyson developed the skill…
In our first-ever “10 Questions” blog for 2020, we have a journalist from across the pond, Simon Hill. Simon is a technology journalist, and more formally, the Associate Editor for Digital Trends. Simon writes loads of different articles, including features,…
In true December fashion, all media outlets were releasing their predictions for 2020, gift guides, and the intersection between technology and the holiday season! Other talked-about tech topics included AI, diversity and inclusion, innovation, and gadgets! With that little bit…
The Consumer Electronics Show is in full swing, and we are so happy to see that the biggest show in tech is back and better than ever. With this in mind, we dedicated this 5 Journalists blog to the journalists…
The beginning of the year always begins with one of the most popular events for tech media professionals and brands, Consumer Electronics Show (CES). The upcoming year’s hottest consumer tech products are unveiled - most often in dramatic fashion -…
After identifying the most popular tech industries tech media professionals responded to, we’re now diving into the most popular tech topics. The analysis scanned over 1000 pitches from 500+ publicists to identify what topics, or “angles,” were most sought after…
Our recent pitch analysis spanning over 1000 pitches uncovers the top tech industries journalists responded to on OnePitch along with the most popular industries pitched by publicists. The eBook analyses publicist pitches across the span of 18 months to learn…
Twitter is a great outlet to help you get your news, as well as find journalists to work with on your media relations strategy. With so many journalists using Twitter, it’s hard to keep tabs on all of them in…
The holidays always remind us to reflect on what we’re most thankful for. Whether it’s good health, a loving family and friends, or your most favorite tech gadget there’s no shortage of things you can list. Here’s a list of…
Reaching the right tech journalist at the right time with the right message is kind of like gambling. You’ve identified the right person, you’ve made sure the information you’re sharing is relevant and timely and yet you didn’t hear back.…
October was booked up with spooky-filled activities, costume planning, and candy corn eating festivities. We understand your October was busy, but there were a whole bunch of tech topics floating around. Just in case you missed it, we compiled the…
The holidays are getting even closer, and there are a lot of events happening in the world right now. Journalists are busy writing their little hearts away to keep you the most updated you could ever be. However, with all…
A true Southern Belle, Emily Cegielski began her career in journalism at the University of Mississippi, also known as Ole Miss. She climbed the ranks of journalism, holding several staff writer, copy editor, photographer, and designer positions to get to…
NowSourcing started as a social media consulting agency almost 13 years ago, but right around ten years ago we found that infographics were the key to our success. Infographics have incredible reach, and back then few people even knew what…
With PR becoming an even more sought after profession and the skillset of storytelling proving to be invaluable, there is no doubt that the future of public relations is bright. But where exactly is it going? Will there be more…
The marijuana business is booming, and we had the opportunity to sit down with Bart Schaneman - a reporter for Marijuana Business Daily. He’s been in journalism since 2003 and has written for publications all over the world including California,…
With Q4 in full effect and the end of the year right around the corner, new tech topics are floating around as tech powerhouses are ramping up and releasing their new products and journalists are prepping for the start of…
Despite what you may hear from some people, the Press Release is still an effective marketing and pr strategy tool in 2019. It just has to be written in the correct way, and it needs to be distributed properly. There…
Maggie Kimberl is a PR pro at NowSourcing. Follow her on Twitter @LouGirl502. Maggie Kimberl is no newcomer to the PR and journalism world. Graduating from the University of Louisville in 2004, Maggie began her career in journalism as a staff…
Every company has different environments and different missions, but what sets OnePitch apart is our drive to achieve, our understanding for each other, and our openness to collaborate and build off ideas to make an even greater impact. It takes…
It’s September, which means it’s back-to-school time. We have all experienced the excitement of starting a new school year with new supplies and we also know how hard it is to keep your kids on track, especially when the back-to-school…
With both PR and marketing turning heavily towards incorporating more tech, there is no doubt that the two will become more integrated. Like marketing, PR strategy is shifting to become a more results-driven industry based around concrete numbers and analytics.…
